Website migrations are one of the most challenging aspects of SEO. No matter how much experience you have in technical SEO, how detailed your plan is, or how thorough your checklist may be, unexpected issues can still arise. That’s why post-migration monitoring is just as crucial as the migration itself – especially in the first month when hidden problems are most likely to surface. This article tackles some of the most surprising post-launch errors I’ve encountered, along with practical tips on how to identify and resolve them before they cause serious damage. Random 404 pages This issue drove me crazy. It’s a nightmare for SEO testing because it skews every tool and report we rely on. When you can’t trust the data, it’s impossible to know what’s actually broken or how it impacts perfor...
Your WordPress site might be packed with great content and stunning visuals, but without proper search engine optimization (SEO), it could be hard to find. SEO ensures your site gets noticed, eventually driving traffic to your content and boosting engagement. Thankfully, SEO doesn’t have to be complicated. Many WordPress plugins simplify key tasks like optimizing content, structuring your site, and improving performance, all of which contribute to better rankings. Below, we’re exploring reliable and widely used SEO plugins that can help your site stand out and attract the audience it deserves. Here at Kinsta, ranked as G2’s top WordPress hosting provider, we have a unique perspective on plugins favored by our customers in the premium hosting space and installed on more than 120,000 webs...